How Social Media Impacted The Olympics

  • By Noah Washington
  • September 3 2024 · 2 min read

After 16 days filled with excitement, heartbreak, and unforgettable moments, the curtain has fallen on the 2024 Paris Olympics. While the events unfolded in the heart of Paris and its surrounding areas, another stage hosted the games: the vast realm of social media.

As social media continues to dominate the digital landscape, it played a massive role in amplifying the drama and spectacle of the Olympics far beyond the city of lights. New athletic heroes emerged, celebrated comeback stories spread quickly, and athletes received support from around the globe. Although the viral nature of the 2024 Olympics mirrored that of the Tokyo Games, the Paris edition saw certain events and personalities achieve unprecedented global reach, shaping how the games were experienced and celebrated worldwide.

Take look at some of the most talked-about moments from the Paris 2024 Olympics, by clicking HERE.

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