Why Now is the Time to (Re) Invest in Fanbase
We’ve already raised $2 million and are on track to raise $17 million to scale our business. This is just the beginning of what we believe will be an extraordinary journey. Here are the top five reasons to (re)invest in Fanbase and continue driving this movement forward:
Our growing core community of active and loyal users validates the demand for the Fanbase platform. With:
- Over 725,000 downloads
- 170,000 monthly active users
- 10,000 daily active, loyal users
- Demographics Of The Community: 95% USA, 80+% African American, Major Market Cities, and USA Southeast.
Our community is thriving and hungry for growth. These users aren’t just active; they’re engaged and supportive and are becoming our greatest promoters and advocates. This validation sets the foundation for future growth and scale.
We’re growing smart. By leveraging:
- Scalable technology foundation
- Data-driven insights: for product, for marketing
- User feedback: from creators of all types and sizes
- Partner Feedback: from commercial and nonprofit partners
- Our Community: We are launching a flywheel strategy by creating a Fanbase Ambassador program to incentivize overall community growth by increased sharing of links to content, profiles, and audio rooms
We’re de-risking the next wave of our platform’s development by running lean and building for demand. This approach positions us for efficient, sustainable growth, ensuring that every step is grounded in what our users want and need.
The creator economy is booming, changing how people make money from their passions.
It’s worth $200 billion in 2024 and is expected to grow to $528.39 billion by 2030. Brands are investing heavily, with 86% shifting budgets towards creator content.
As this market continues to grow rapidly, it will offer amazing opportunities for creators and businesses, driving innovation and economic growth around the world., and Fanbase is well-positioned to capitalize on this growth. In 2024/25:
- The North American creator economy is valued at approximately $24 billion
- By 2030, this figure is expected to grow nearly six times, reaching $142.91 billion
Moreover, creators and consumers alike are seeking alternatives to social networks owned by billionaires and foreign conglomerates. Fanbase offers that alternative.
Our core audience is over 80% Black Americans—a diverse, inclusive community with immense pride, loyalty, and growth potential. Consider this:
- There are currently 48 million Black Americans
- The population has grown by 32% since 2000
- About half of this population is under the age of 30
- Approximately 35 million are over 18 years old
This is a young, vibrant audience that is not only growing but also deeply engaged with the creator economy. Fanbase is built by creators, for creators—invested in by you and made for you.
We are growing through partnerships that bring value to creators and users alike. We’re focusing on:
- Individual Creators: Both full-time and aspiring creators are seeking better ways to publish, own, and monetize their content. They’re sharing Fanbase with their networks, sparking organic growth.
- Non-Profit Partners: We’re offering value to organizations like the Propel Center, an HBCU campus for innovation, and Blacks In Technology, a 10,000-member strong organization that has chosen Fanbase as their home base.
- Commercial Partnerships: We’re creating value for brands that want to connect with our targeted community. This drives user growth through marketing activations and revenue growth through branded and sponsored activations within the app, newsletters, and on Fanbase for the web.
Invest in the Fanbase Movement
Fanbase is revolutionizing how people connect, create, share, and monetize. We’re not just building a platform—we’re instigating a flywheel effect that attracts, delights, and engages users. We’re turning:
- Strangers into members
- Members into creators
- Creators into Promoters and Evangelists of Fanbase
Bonus Reasons to Reinvest in Fanbase!
Your new suggestions and investment enable us to think big and scale fast. Here’s what’s potentially on the horizon:
- Automating Workflows for Creators: We want to build tools for our user’s requests using intelligent AI and content optimization to streamline creators’ workflows like:
- AI-recommended content themes and topics optimized for our user’s audience
- Auto scheduling for publishing posts at the right time and place to grow our users’ audience
- AI-generated recommended content, captions, and tagging
- New Revenue Streams for Creators: From e-commerce and merch drops to potential debit/credit card options, we’re expanding how creators can earn more quickly on Fanbase and access their earnings.
- B2B2C Platform Expansion: We’re exploring the creation of a platform that any professional user can white-label, embodying the idea that “everyone has a fanbase.”
- Fanbase SDK/API: Major tech partnerships and integrations are on the way, including potential collaborations with Shopify, Adobe, and others.
- Blockchain Integration: We’re considering how blockchain technology can validate ownership and syndication on our platform.
- Everyone is a TV Channel: What if everyone can broadcast like a TV channel and program their own content to drive revenue? We’re exploring various ways to make this come to life
Here’s our ask: Join us in revolutionizing the creator economy. Check out our Manifesto and see how Fanbase transforms how creators connect with their audiences. Share profiles and content with your friends and family and other social channels.
Together, we’re building something extraordinary.
This Reg A+ offering is made available through StartEngine Primary, LLC. This investment is speculative, illiquid, and involves a high degree of risk, including the possible loss of your entire investment. Supplement, Offering Circular, Risks, C-AR/A 2023 & C-AR 2023.
